Solutions About us Case studies How we work Resources Contact Tell us about your project
Fashion & luxury · Flagship store furniture

Jimmy Choo: a marble display unit for its flagship stores

Design and manufacture of a bespoke display unit, finished in travertine marble with gilded brass detailing, created for the brand's flagship stores.

Travertine marble display unit with gilded brass trim for Jimmy Choo

The brief

A permanent piece of furniture for the brand's flagship stores: a display unit that had to live up to the interior design of a luxury flagship and become part of it.

The challenge

In a luxury store, furniture cannot look like a campaign add-on. It has to blend into the interior design project with the same quality as the rest of the space, and that comes down to the details: where the materials meet, the trims and the finish of every surface.

The solution

We designed and manufactured a bespoke display unit finished in travertine marble with gilded brass detailing: a high-end, permanent piece of furniture designed to sit naturally within the interior design of the brand's flagship stores.

Jimmy Choo display unit in travertine marble with gilded brass trim
The Jimmy Choo unit: travertine marble with a gilded brass top trim.

What the client says

“The piece integrates into the store as part of the interior design project, not as a campaign add-on.”

Jimmy Choo

Want to know more about this type of project? You may be interested in our guide How custom displays are made: the process, stage by stage.

Context

What luxury flagship furniture demands

01

Fine materials

Natural stone, brass and quality woods are seen and touched up close. There is no room for approximate finishes.

02

Precision where materials meet

Joints, edges and the junctions between different materials are the first things to give away a poorly executed piece.

03

Consistency with the interior design

The unit is designed within the store project: colours, proportions and lighting have to fit in with everything else.

04

Protection all the way to the store

With delicate materials, packing, transport and assembly are part of the final quality.

Related projects

More high-end furniture

Case studies

Have a similar project?

Tell us what you need, for how many stores and by when. We'll get back to you within 24–48 hours.

Tell us about your project
Phone+34 933 001 251
Emailj.sanes@itdisplaysdesign.com
FactoryAvenida de la Ribera 10, nave 4 · Pallejà (Barcelona), Spain